QBO vs. Xero: Why Each Dominates in Different Markets—and What That Means for Your Firm
QuickBooks Online (QBO) is the default choice for most U.S. small and mid-sized businesses. Outside the U.S., especially in the U.K., Australia/NZ, and parts of Europe, Xero often leads. This isn’t just brand preference, it’s a mix of banking infrastructure, tax/regulatory needs, partner ecosystems, and product philosophy. Below, we break down why each platform dominates […]
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